A major university in the USA asked First Key to be their strategic advisors to develop a brewing business certificate program and put it into action. First Key worked with the university to chart a vision for the program and then advised on curriculum development, preparing course content, recruiting instructors/guest speakers, and delivering courses. Since the inception of the program five years ago, First Key has remained involved – mentoring, planning, instructing, and updating course content to match quickly evolving business and operations challenges in the craft brewing industry. Today the program is recognized as one of the industry’s best, where students gain essential details of business and operations to start and run a successful brewery.
