We consulted on all elements leading towards the launch of a new brewery. On the commercial side, First Key led the development of the brand strategy; corporate identity, public relations and on-site strategies; developed a comprehensive sales strategy; and created a multi-platform digital media strategy. On the technical side we developed the site plan; production, packaging, supporting and utility equipment selection, procurement, installation and commissioning; development of product portfolio and analysis of beers; and, development of operations management systems.
